I have volunteered to work on the marketing/PR side of the danish blogaward - “blogprisen“. We are in good time and im looking so much forward to see what’s tricks we’re gonna create with blogprisen this year =).

Also it looks like we are having another blogpris this year by PC world in Denmark, it’s going to be interesting to see if the result from both of them are going to be the same…

Companies tend to see themselves as the center of the universe. They shouldn’t. I have a lot of thoughts and opinions about how companies should act - but I want you to consider to put yourself in the shoes of the person you want to relate to.

I am so sick and tired of receiving newsletters from a company that only evolves .. TA-DA… that same company.

I mean you’re should be really special if you can keep up ratings - while you only talk about yourself - and not a lot of companies are special as such. They might think so themselves - but they really aren’t in the eyes of a critical beholder.

The paradox is, that the real interesting deal ( the processes, the ideas, the discussions inside the company) is kept from the newsletter subscribers because it is seen as irrelevant - or maybe too transparent ?

anyway to all the companies out there… : you don’t appear as a fantastic company if you only talk about yourself. You should talk about everything else BUT yourself…