the business of business IS business…
Heck I am all about business - but my own business of course.
… in my opinion it should be something else than “just business”. There’s nothing wrong in earning money and making things grow. Like a gardener growing flowers and crops. I believe it’s a very natural state of mind for people to create and grow. But “just business” is, in it’s essence, terribly boring and dull.
The fun begins when you stars adding flavors, opinions and strategies. That’s when a business is born. I call Toothless Tiger my playground. it’s not really a business. It acts in a business world for certain. But it’s far to dear to me to be “just business” or “business as usual”. It’s an ever changing mindset changing as people change. As I change. It’s reinventing itself all the time.
Im not trying to glorify Toothless Tiger here - but I have new ambitions and goals for my playground. These days I am measuring everything I do in two categories:
1. the business of business is business
2. the business of business is more than business.
For me to really embrace stuff as a (new title coming up) “return on involvement - expert”
I need to find proposals that is more than business. That makes sense to me. That involves me. That makes me try.
Otherwise - as I see it these days - I have given up from the beginning.
I can’t nurture the wrong flower and make it grow. It needs to fit me and my habits and my skills. If it fits me it’s as magical as the internet. If it doesn’t I will be on my way - as a digital vagabond.
late night thoughts from a sleepy tiger =) - have a good rest ya’ll
Tags: ambitions, boring, business, businessasusual, change, dull, fun, goals, justbusiness, opinion, playground, reinvention, return on involvement, return on involvement expert, strategies